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Online press releases from WebpageFX get your company national media coverage and first-page search engine visibility.
National Media Coverage
WebpageFX writes online press releases as news stories that include your company's information as part of an important current news issue. Our online public relations tactics are never explicitly promotional; we typically write a story from a news angle and include your company as an industry example.
It has been our experience that online press releases announcing a new product, award, or accomplishment rarely gains traction unless written as a news story.
Journalists and readers ignore online public relations material that they deem self-serving. A press release written by WebpageFX copywriters and distributed through our PR release channels is indistinguishable from a news story written by a journalist.
This approach to public relations is very effective. WebpageFX press releases are regularly featured on such sites as:
- Google News
- Reuters
- Yahoo! News
- BusinessWeek
- Forbes.com
- MarketWatch
- Business Journals from cities like Boston, Baltimore and Austin.
Such high-level online public relations exposure has led to contacts from journalists across the country for comments on a future news story.
Search Engine Benefits
In addition to syndication on prestigious news sites, a well-written and focused online press release will appear in the "News Results" section on search engine results pages.
When the search engines deem that search results for a given keyword could be enhanced by relevant news stories they include a "News Results" section on the first page. A keyword-optimized and news-like press release will show up on popular searches and increase visibility immediately.
Online Press Release Campaigns
WebpageFX PR deliverables include:
- 350-400 word press release; optimized for a 2 to 3 keywords
- Dstribution via global internet syndication
- RSS feed and paid inclusion distribution
- Submission to national, regional, or local media outlets
- Archived copy with permanent link to your site
- 30-day press release performance statistics
- Website traffic and media coverage report
The online press release distribution process includes:
- Key phrase research
- Industry and news angle research
- Press release composition by professional copywriter
- Client press release review
- Story distributed to Google News, Yahoo News, and other PR outlets
- Press release read by thousands of readers and journalists across the country.
- Enhanced exposure leads to media coverage
Contact WebpageFX today to get the most from your online PR efforts.
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